---
scenario: notetaking-market
skill: discover-competitive-analysis
family: discovery
created: 2026-06-14
---

# Scenario: AI meeting-notes competitive landscape

This is the INPUT brief for an output-quality eval. The skill arm and the control arm each receive
everything below (and nothing else about how to do the work) and produce a competitive-analysis
artifact for it. Judges never see this header.

## Context

**Our product:** "Recall" (working name), a new AI meeting-notes assistant that joins video calls,
transcribes them, and produces summaries and action items. We are pre-launch, targeting **small
revenue-team users (sales and customer success at companies of 20-200 people)**.

**Why now:** we are deciding how to position and where to differentiate before a public launch next
quarter. We have build capacity for one or two genuinely distinctive bets, not parity across the board.

## What we know about the landscape (raw, mixed-reliability notes)

- **Otter.ai** - broad, well-known, freemium. Strong transcription, large free tier. Heard from two
  prospects it is "generic" and "not built for sales." Pricing roughly $8-20/user/mo (from their site).
- **Fireflies.ai** - integrations-heavy (CRM, Slack), bot joins calls. Positions on "search across all
  your meetings." Mid-market traction. Pricing similar band.
- **Gong** - enterprise revenue-intelligence platform, not just notes; deal analytics, coaching.
  Expensive, long sales cycle, aimed at larger orgs. Strong brand with VP Sales buyers.
- **Granola** - newer, "AI notepad" that does not send a bot into the call; runs locally-ish, design-
  led, popular with founders. Less CRM depth. Unclear team-admin story.
- **Zoom AI Companion** - bundled free with Zoom. "Good enough" summaries for many. The default many
  teams already have.

**Things we are unsure about:** exact current pricing for Gong and Granola, how good each one's CRM
sync actually is in practice, and how each handles non-Zoom platforms (Meet, Teams).

**Our hunch at differentiation:** deep, trustworthy CRM write-back (auto-update the opportunity) and
sales-specific summaries (next steps, risks, competitor mentions). Unvalidated.

**Audience for the artifact:** the founding team and the first PM, to decide positioning and the one
or two differentiation bets.
