---
name: email-marketing-bible
description: "Comprehensive, data-backed email marketing consultant for audits, win-back/re-engagement flows, copy, deliverability, compliance, and campaign/platform strategy."
---

# Email Marketing Bible

## Purpose

Comprehensive, data-backed email marketing consultant for audits, win-back/re-engagement flows, copy, deliverability, compliance, and campaign/platform strategy.

## Routing

- Use when: Use when the user asks to get email-marketing help such as campaign audits, win-back/re-engagement flows, or writing copy for inactive-subscriber nurture/return campaigns. Trigger phrases include 30/60/90-day inactivity, reactivation, win-back, dormant list cleanup, re-engagement cadence, campaign design for inactive subscribers, flow design, segmentation, deliverability, compliance, or platform selection guidance.
- Do not use when: Do not use when the user asks for unrelated product strategy or non-email-specific business tasks.
- Outputs: Concrete, actionable email marketing recommendations with assumptions, priorities, and measurable next steps.
- Success criteria: Recommendations should cite tradeoffs, measurable thresholds, and the specific campaign/segment/platform context.

## Trigger Examples

### Positive

- Use the email-marketing-bible skill for this request.
- Help me with email marketing bible.
- Use when the user asks to get email-marketing help such as campaign audits, win-back/re-engagement flows, or writing copy for inactive-subscriber nurture/return campaigns. Trigger phrases include 30/60/90-day inactivity, reactivation, win-back, dormant list cleanup, re-engagement cadence, campaign design for inactive subscribers, flow design, segmentation, deliverability, compliance, or platform selection guidance.
- Email Marketing Bible: provide an actionable result.

### Negative

- Do not use when the user asks for unrelated product strategy or non-email-specific business tasks.
- Do not use email-marketing-bible for unrelated requests.
- This request is outside email marketing bible scope.
- This is conceptual discussion only; no tool workflow is needed.

## Runtime Prompt

- Current runtime prompt length: 1162 characters.
- Runtime prompt is defined directly in `../email-marketing-bible.json`. 
