---
stable_id: skills/skills-sh-coreyhaines31-marketingskills-churn-prevention
type: skills
title: skills-sh-coreyhaines31-marketingskills-churn-prevention
summary: >-
  # Cancel Flow Patterns

  Detailed cancel flow patterns by business type, billing provider, and
  industry.

  ---

  ## Cancel Flow by Business Type

  ### B2C / Self-Serve SaaS

  High volume, low touch. The flow must work without human intervention.

  **Flow structure:**

  ```

  Cancel button → Exit survey (1 question) → Dynamic offer → Confirm →
  Post-cancel

  ```
tags:
  - skills-sh
  - skills-sh-all-time
source_url: https://raw.githubusercontent.com/coreyhaines31/marketingskills/HEAD/skills/churn-prevention/references/cancel-flow-patterns.md
license: ""
upstream_ref: https://skills.sh/coreyhaines31/marketingskills/churn-prevention
github_stars: 9230
github_forks: 1250
github_is_organization: false
retrieved_at: 2026-06-11T08:32:10.485Z
content_sha256: d64b9282b956da6831ec97a1fffda5841c5c43a71721b512b66b04bde104c139
---
