---
stable_id: skills/knowledge-work-plugins-marketing-skills-performance-report-skill
type: skills
title: performance-report
summary: Build a marketing performance report with key metrics, trend analysis,
  wins and misses, and prioritized optimization recommendations. Use when
  wrapping a campaign, when preparing weekly, monthly, or quarterly channel
  summaries for stakeholders, or when you need data translated into an executive
  summary with next-period priorities.
tags:
  - source-knowledge-work-plugins
  - plugin-marketing
  - plugin-component-skills
  - plugin-skill
  - category-marketing-sales
source_url: https://raw.githubusercontent.com/anthropics/knowledge-work-plugins/main/marketing/skills/performance-report/SKILL.md
license: ""
upstream_ref: https://github.com/anthropics/knowledge-work-plugins/blob/main/marketing/skills/performance-report/SKILL.md
github_stars: null
github_forks: null
github_is_organization: null
retrieved_at: 2026-06-11T08:32:50.053Z
content_sha256: 997397e23ba5124cdcbbf17e4be9f5cb36f2a2145b5648e02b2852c91c3cc140
---
