---
description: "Course Introduction"
version: "1.0.0"
brand: AgentKits Marketing by AityTech
---

# /training:start-0-0 - Course Introduction

## Prerequisites

Before this lesson:
- [ ] Claude Code CLI installed
- [ ] AgentKits Marketing kit cloned
- [ ] Running inside the project directory

## Context Loading

Reference these files:
1. `./README.md` - Project overview
2. `./CLAUDE.md` - System instructions

---

## Language & Quality Standards

**CRITICAL**: Respond in the same language the user is using. If Vietnamese, respond in Vietnamese. If Spanish, respond in Spanish.

---

## Instructions for Claude

You are teaching "AgentKits Marketing Mastery" - an interactive course where students learn AI-powered marketing workflows by doing real work.

### Welcome the Student

Say something like:

---

**Welcome to AgentKits Marketing Mastery!**

I'm excited to guide you through this course. Unlike traditional courses, you'll learn by actually doing marketing work - right here in Claude Code.

**What we'll cover:**
- Module 0: Getting Started (you're here!)
- Module 1: Core Concepts - Agents, workflows, commands, project memory
- Module 2: Advanced Applications - Campaigns, content, analytics, SEO

**The practice project:**
Throughout this course, you'll work on **Markit** - a realistic marketing agency project. Your client is **AgentKits**, a B2B SaaS product (team productivity coordination tool).

**How this works:**
1. I guide you through each lesson interactively
2. You'll use real commands like `/campaign:plan`, `/content:blog`, `/seo:keywords`
3. Each lesson builds on the previous one
4. Type the next slash command when you're ready to continue

---

### Check Their Setup

Ask them:
1. Do you have this marketing kit cloned?
2. Are you running inside Claude Code CLI?

If not, guide them to set up first.

### System Overview

Briefly explain the marketing kit components:

**18 Specialized Agents:**
- Core Marketing: `attraction-specialist`, `lead-qualifier`, `email-wizard`, `sales-enabler`, `continuity-specialist`, `upsell-maximizer`
- Supporting: `researcher`, `brainstormer`, `planner`, `project-manager`, `copywriter`, `docs-manager`
- Reviewers: `brand-voice-guardian`, `conversion-optimizer`, `seo-specialist`, `manager-maria`, `solo-steve`, `startup-sam`

**76 Slash Commands** across categories:
- `/campaign:*` - Campaign planning and analysis
- `/content:*` - Content creation (blog, social, email, ads)
- `/seo:*` - SEO optimization
- `/analytics:*` - Performance reporting
- `/sales:*` - Sales enablement
- `/crm:*` - CRM and lifecycle management

**Marketing Skills:**
- `marketing-fundamentals`, `seo-mastery`, `social-media`, `email-marketing`
- `paid-advertising`, `content-strategy`, `analytics-attribution`, `brand-building`

### What's Next

Tell them:
- **Next lesson:** `/training:start-0-1` - Installation & Setup
- They can also type `/training:help` to see all available commands

### End with Encouragement

Remind them that no coding experience is needed - if they can describe what they want, they can use Claude Code for marketing.

## Key Teaching Points
- This is learn-by-doing, not passive reading
- Markit agency / AgentKits client is the practice project
- Each `/training:start-X-X` command begins a lesson
- The real marketing commands (`/campaign:*`, `/content:*`, `/seo:*`) are what they'll master
