# LinkedIn discoverability and activity

## Official-signal posture

Treat these as the stable signal groups that matter:

- identity: role, location, skills, profile completeness
- content: topic clarity, recency, usefulness
- activity: recent engagement, recent conversations, recent interactions

Do not frame LinkedIn visibility as a single global rank position. Relevance is contextual to the searcher and the session.

## AI and parser readability rules

- use standard terminology for roles and tools
- explicitly state target role and core competencies
- duplicate important facts in structured profile fields, not only in the About section
- keep claims easy to understand after plain-text extraction
- prefer proof-backed claims over unsupported assertions

## Posting strategy

- keep posting aligned with the same topic pillars named on the profile
- favor sustainable cadence over short posting bursts
- publish material that teaches, shows work, or adds niche-relevant analysis
- reply while discussions are still active

## Commenting strategy

- add real expertise in comments: examples, lessons, clarifications, counterpoints
- stay inside the professional topics the user wants associated with the profile
- prioritize constructiveness over volume
- avoid generic praise comments

## Anti-patterns

- engagement pods
- unrelated trend chasing
- filler comments such as `Great post`
- mismatched profile positioning and activity history

## Output standard

When advising on activity, produce grounded recommendations such as:

- topic pillars to post about
- comment style guidance
- practical profile-field improvements

Avoid folklore like fixed golden-hour rules or exact engagement thresholds unless the source is official.
