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# Design System: Corporate Friendly — Theme Overview

This design system balances professionalism with warmth and approachability. It serves organisations that need to feel trustworthy yet welcoming — healthcare portals, educational platforms, community-oriented SaaS, and customer-facing services where the user may feel uncertain or vulnerable. The design should reassure, not intimidate.

The colour palette leads with a calm, accessible blue and warms up with an energetic orange accent that signals optimism and action. Surfaces are predominantly light, with generous whitespace and rounded corners that soften every edge. Nothing feels sharp, clinical, or corporate-cold. The overall impression is one of quiet competence combined with genuine friendliness.

Typography uses a rounded, open sans-serif that reads clearly at all sizes and feels human rather than institutional. Spacing is deliberately generous — components breathe, sections are well-separated, and the interface never feels crowded. Subtle transitions and gentle shadows create a sense of depth without drama. The system is light-mode-first by design, reflecting the open and transparent character of the brands it serves.

**Key characteristics:**

- **Mood:** Warm, approachable, reassuring, professional
- **Primary colour:** Soft blue `#3b82f6`
- **Accent colour:** Warm orange `#f97316`
- **Background:** White `#FFFFFF` with warm grey sections `#F9FAFB`
- **Border treatment:** 1px solid `#E5E7EB`, rounded (12px default)
- **Animation:** Gentle — 200ms ease-in-out on colour, shadow, transform
- **Imagery style:** Warm photography, friendly illustrations, diverse representation
- **Overall density:** Low-medium — generous space prioritises comfort over density
