<!-- SPDX-License-Identifier: MIT -->
<!-- SPDX-FileCopyrightText: 2025-2026 Marcus Quinn -->

# 6. Ramit Sethi — Launch (Opening)

**Subject:** Zero to Launch is NOW OPEN (spots limited)

```text
I want to tell you about a student named [Name].

[Story about student's transformation]

Before Zero to Launch: [situation]
After Zero to Launch: [result]

The exact system she used is now available.

For the next 5 days, I'm opening Zero to Launch
to a small group of new students.

Here's what you get:
• [Benefit 1]
• [Benefit 2]
• [Benefit 3]

Plus these bonuses (only for this launch):
• [Bonus 1]
• [Bonus 2]

[JOIN ZERO TO LAUNCH →]

This isn't for everyone. If you're not ready to put in the work, this isn't for you.

But if you're ready to finally [achieve outcome],
I'll see you inside.

[Name]

P.S. Doors close Friday at 11:59pm. No extensions.
```

**Why it works:** Social proof via student story, before/after transformation, scarcity (5 days, small group), exclusivity filter, and a hard deadline in the P.S.
