<!-- SPDX-License-Identifier: MIT -->
<!-- SPDX-FileCopyrightText: 2025-2026 Marcus Quinn -->

# Creative Asset Organization

```text
Creative Assets/
├── Raw Footage/
│   ├── UGC/[Creator Name]/[Date]_[Concept].mp4
│   ├── Founder/
│   └── Product/
├── Edited/
│   ├── Videos/[Date]_[Product]_[Angle]_[Format].mp4
│   ├── Images/[Date]_[Product]_[Angle]_[Format].jpg
│   └── Carousels/
├── Templates/ (Canva, Figma, Premiere)
├── Exports/ (1x1, 4x5, 9x16)
└── Archive/
```

## Naming

- Video = `[Date]_[Product]_[Angle]_[Creator]_[Format]_[Version]`
- Image = `[Date]_[Product]_[Angle]_[Type]_[Format]_[Version]`
- Ads Manager = `[Format]_[Angle/Hook]_[Version]`

Examples: `VID_PainPoint_v1`, `IMG_Testimonial_v2`, `CAR_Features_v1`

## Tracking Sheet Columns

Creative ID · Date Created · Type · Product · Angle · Creator · Format · Status · Days Live · Spend · CPA · ROAS · Outcome
