<!-- SPDX-License-Identifier: MIT -->
<!-- SPDX-FileCopyrightText: 2025-2026 Marcus Quinn -->

# Sales Emails

High-converting sales email swipe examples with analysis.

## Swipe File Chapters

- [Ramit Sethi — Launch (Opening)](direct-response-copy-swipe-file-emails-03-sales-06-ramit-sethi-launch.md) — Student-story social proof, before/after transformation, launch scarcity, exclusivity filter.
- [SaaS Trial Expiry — Urgency](direct-response-copy-swipe-file-emails-03-sales-07-saas-trial-expiry.md) — Specific deadline, itemized loss aversion, low-friction upgrade path.
- [Cart Abandonment — Soft Touch](direct-response-copy-swipe-file-emails-03-sales-08-cart-abandonment.md) — Personal tone, objection prompts, open dialogue, and a low-pressure P.S.
- [Webinar Invite](direct-response-copy-swipe-file-emails-03-sales-09-webinar-invite.md) — Outcome-first subject, specific schedule, bullet takeaways, and replay availability.
