# GEO Demand Engine

Status: current  
Updated: March 18, 2026

This document turns the current AI-search playbook into a repeatable demand engine for `thumbgate`, the `Workflow Hardening Sprint`, and Pro at `$19/mo or $149/yr`.

Commercial guardrails:

- Use [COMMERCIAL_TRUTH.md](COMMERCIAL_TRUTH.md) for pricing and traction claims.
- Use [VERIFICATION_EVIDENCE.md](VERIFICATION_EVIDENCE.md) and machine-readable proof reports for authority evidence.
- Do not present stars, installs, or search impressions as revenue proof.

## Brand Set

Primary brands and offers:

- `thumbgate`
- `Workflow Hardening Sprint`
- `Pro at $19/mo or $149/yr`
- `Reliability Studio`
- `Workflow Hardening Fit Checker`
- `Claude Desktop extension`

Current adjacent competitors and substitutes:

- Basic Memory
- Context Chest
- `claude-memory-mcp`
- Mem0
- broad Claude Code alternatives and MCP bundles that show up in fan-out pages

Why this set matters:

- The real competition is not only direct memory tools.
- It is also comparison pages for Claude Code tools, persistent memory fixes, and AI coding-agent alternatives.

## Current Discovery Surfaces

The adjacent query space is already being shaped by a small number of repeatable domain types.

Directory and ecosystem pages:

- `bestofthemcp.com`
- `mcpserverspot.com`
- Anthropic Claude Desktop extensions directory and help-center submission surfaces

Review and comparison publishers:

- `bannerbear.com`
- `fast.io`
- `digitalocean.com`
- `sfeir.com`

Forum and community surfaces:

- `reddit.com`
- `medium.com`

What to do with that pattern:

- Treat directories and comparison posts as inclusion targets.
- Treat Reddit and long-form community posts as mention and discussion surfaces.
- Treat our own landing, proof docs, and GitHub repo as the canonical authority layer those pages can cite.

## Fan-Out Targets

These pages fit the high-probability AI fan-out pattern: `best`, `top`, `review`, `alternatives`, and practical fix guides.

Priority pages to track and pitch:

- Bannerbear: `8 Best MCP Servers for Claude Code Developers in 2026`
- Best Of The MCP: Claude Code and MCP server directory pages
- MCP Server Spot: Claude Code and MCP ecosystem selection guides
- DigitalOcean: `10 Claude Code Alternatives for AI-Powered Coding in 2026`
- Medium: `Claude Code Forgets Everything Between Sessions. I Tested 5 Fixes.`

Pitch angle:

- Do not pitch “another memory tool.”
- Pitch one workflow, one owner, one repeated blocker, and one proof pack.
- Offer the `Workflow Hardening Fit Checker`, the hosted landing page, and [VERIFICATION_EVIDENCE.md](VERIFICATION_EVIDENCE.md) as the differentiator.
- For Claude-first buyers, pitch the local install path and extension packet before you pitch directory inclusion.

## Action Query Matrix

Use the “Can AI fully satisfy this query without a click?” test on every target.

| Query Cluster | Can AI Fully Satisfy? | Priority | Asset To Push | Revenue Path |
| --- | --- | --- | --- | --- |
| `workflow hardening sprint` | No | High | Sprint intake + proof pack | Sprint |
| `workflow hardening checker` | No | High | Hosted fit checker | Sprint or Pro |
| `ai agent reliability checker` | No | High | Hosted fit checker | Sprint or Pro |
| `ai agent guardrails tool` | No | High | Landing page + pricing + proof pack | Pro |
| `Claude Desktop extension` | No | High | Claude extension guide + landing page + proof pack | Pro or Sprint |
| `claude code persistent memory` | Partially | Medium | Landing page + comparison content | Pro or free |
| `best MCP servers for Claude Code` | Partially | Medium | Fan-out inclusion + directory presence | Awareness into Pro |
| `what is ai agent memory` | Yes | Low | Support content only | Indirect |

Rule:

- If the query ends in education only, use support content.
- If the query ends in a tool choice, a checker, a service, or a buy path, ship an action surface and route to revenue.

## Shipped Asset

The action asset shipped in this repo is:

- `Workflow Hardening Fit Checker` on the hosted landing page
- `Claude Desktop extension packet` in `.claude-plugin/` and `docs/CLAUDE_DESKTOP_EXTENSION.md`

Why this asset is the right first move:

- It turns a vague category query into a qualification workflow.
- It gives search and AI-assistant traffic something to do besides read a definition.
- It routes buyers into the correct motion: Sprint, Pro, or free OSS.
- It stays honest because it qualifies fit instead of faking ROI.

## Content Fan-Out Plan

For each priority cluster, maintain all of these:

- one strong canonical landing surface on our domain
- one GitHub proof surface pointing to verification evidence
- one long-form comparison or explanation post
- one forum or community mention where the audience already discusses the problem

Current canonical assets:

- Hosted landing page: `https://thumbgate-production.up.railway.app`
- Proof pack: [VERIFICATION_EVIDENCE.md](VERIFICATION_EVIDENCE.md)
- Sprint brief: [WORKFLOW_HARDENING_SPRINT.md](WORKFLOW_HARDENING_SPRINT.md)
- Commercial truth: [COMMERCIAL_TRUTH.md](COMMERCIAL_TRUTH.md)

## Outreach Operating Rules

- Pitch inclusion on fan-out pages that already rank for `best`, `top`, `alternatives`, `review`, and `vs`.
- Offer a concrete angle: workflow hardening, pre-action checks, proof pack, and the fit checker.
- Lead with a specific workflow outcome, not with generic “AI employee” or “memory layer” language.
- Re-check the same pages monthly and update mention status.

## Monthly Cadence

Monthly:

- Refresh the competitor and discovery-surface list.
- Re-check the target fan-out pages.
- Add new inclusion and outreach targets.
- Review landing telemetry for `fit_check_completed`, sprint intake volume, and buyer-loss reasons.

Quarterly:

- Re-run the action-query matrix.
- Ship at least one new action asset or one improved action page.
- Re-score whether AI can satisfy each target query without a click.

Continuous:

- Keep brand names stable: `thumbgate`, `Workflow Hardening Sprint`, `Reliability Studio`.
- Link authority claims back to [VERIFICATION_EVIDENCE.md](VERIFICATION_EVIDENCE.md).
- Keep pricing and traction aligned with [COMMERCIAL_TRUTH.md](COMMERCIAL_TRUTH.md).

## Source Links

- https://www.youtube.com/watch?v=tiW6xRYSXmM
- https://www.bannerbear.com/blog/8-best-mcp-servers-for-claude-code-developers-in-2026/
- https://www.bestofthemcp.com
- https://www.mcpserverspot.com/learn/ecosystem/how-to-choose-mcp-server
- https://www.digitalocean.com/resources/articles/claude-code-alternatives
- https://medium.com/@hw20200214/claude-code-forgets-everything-between-sessions-i-tested-5-fixes-2cadef727cf8
- https://www.reddit.com/r/ClaudeAI/comments/1ruky2o/i_built_an_encrypted_memory_vault_for_claude_code/
