# Marketplace Copy Pack

This pack is operator-ready listing copy derived from the current GTM revenue loop. It is not proof of sent outreach, installs, or revenue by itself.

## Listing Headline
Harden one AI-agent workflow before you roll it out.

## Short Description
Verified booked revenue exists. Keep selling one concrete Workflow Hardening Sprint first, then route self-serve buyers to Pro. The strongest cold targets expose workflow control surfaces where repeated failures and bad handoffs are visible and expensive. Warm inbound engagers already named rollback risk, brittle guardrails, or review-boundary pain. Platform and production workflows need proof before agents touch releases, incidents, or compliance-sensitive systems. Some buyers are closer to local hook, plugin, and config adoption than a services sprint, so the guide-to-Pro lane should stay visible.

## Long Description
ThumbGate is a reliability gateway for AI coding workflows. It captures repeated failures, regenerates infrastructure firewalls, and keeps approval boundaries, rollback safety, and proof attached to the workflow before the next risky tool call. The strongest cold targets expose workflow control surfaces where repeated failures and bad handoffs are visible and expensive. Warm inbound engagers already named rollback risk, brittle guardrails, or review-boundary pain. Platform and production workflows need proof before agents touch releases, incidents, or compliance-sensitive systems. Some buyers are closer to local hook, plugin, and config adoption than a services sprint, so the guide-to-Pro lane should stay visible. Primary motion: Workflow Hardening Sprint. Secondary motion: Pro at $19/mo or $149/yr after the buyer asks for the self-serve path.

## Listing Bullets
- Turn repeated AI-agent mistakes into enforceable infrastructure firewalls.
- Lead with one repeated workflow failure, then show how ThumbGate turns it into an enforceable pre-action gate.
- Route install-intent buyers through the proof-backed setup guide before direct checkout.
- Lead with the proof-backed setup guide first, then convert proven local usage into Pro.
- Use Pro after one blocked repeat or explicit self-serve install intent. Use the Workflow Hardening Sprint when one workflow owner needs approval boundaries, rollback safety, and proof before wider rollout.
- Primary offer: Workflow Hardening Sprint.
- Secondary offer: Pro at $19/mo or $149/yr after the buyer asks for the tool path.
- Keep approval boundaries, rollback safety, and proof attached to the workflow before rollout.

## Recommended CTAs
- Proof-backed setup guide: https://thumbgate.ai/guide
- Workflow Hardening Sprint: https://thumbgate.ai/#workflow-sprint-intake
- Pro at $19/mo or $149/yr: https://thumbgate.ai/checkout/pro

## Evidence-Backed Buyer Signals
- Workflow control surfaces (6): The strongest cold targets expose workflow control surfaces where repeated failures and bad handoffs are visible and expensive. Examples: montenegronyc/backporcher, dolutech/engine_context, Adqui9608/ai-code-review-agent
- Warm discovery workflows (4): Warm inbound engagers already named rollback risk, brittle guardrails, or review-boundary pain. Examples: @Deep_Ad1959, @game-of-kton, @leogodin217
- Production rollout proof (4): Platform and production workflows need proof before agents touch releases, incidents, or compliance-sensitive systems. Examples: montenegronyc/backporcher, dolutech/engine_context, Adqui9608/ai-code-review-agent
- Self-serve agent tooling (3): Some buyers are closer to local hook, plugin, and config adoption than a services sprint, so the guide-to-Pro lane should stay visible. Examples: bherald/personal-life-os-core, zaxbysauce/opencode-swarm, iliaal/whetstone

## Listing Variants
### Workflow control surfaces
- Audience: Operators with visible workflow-control surfaces and repeated handoff failures.
- Headline: Harden one workflow control surface before the next agent rollout.
- Short description: Lead with one repeated approval, review, or handoff failure and show how ThumbGate turns it into an enforceable pre-action gate.
- Evidence: The strongest cold targets expose workflow control surfaces where repeated failures and bad handoffs are visible and expensive.
- Listing angle: Lead with one repeated workflow failure, then show how ThumbGate turns it into an enforceable pre-action gate.
- Primary CTA: Workflow Hardening Sprint: https://thumbgate.ai/#workflow-sprint-intake
- Secondary CTA: Proof-backed setup guide: https://thumbgate.ai/guide
- Sample targets: montenegronyc/backporcher, dolutech/engine_context, Adqui9608/ai-code-review-agent

### Warm discovery workflows
- Audience: Warm buyers who already named a repeated workflow failure.
- Headline: Turn one repeated AI-agent workflow failure into a proof-backed sprint.
- Short description: Lead with one concrete workflow failure, then offer a founder-led hardening diagnostic before any generic tool pitch.
- Evidence: Warm inbound engagers already named rollback risk, brittle guardrails, or review-boundary pain.
- Listing angle: Lead with one repeated workflow failure and a founder-led diagnostic before any generic tool pitch.
- Primary CTA: Workflow Hardening Sprint: https://thumbgate.ai/#workflow-sprint-intake
- Secondary CTA: Proof-backed setup guide: https://thumbgate.ai/guide
- Sample targets: @Deep_Ad1959, @game-of-kton, @leogodin217

### Production rollout proof
- Audience: Platform teams protecting production, release, incident, or compliance workflows.
- Headline: Prove one production agent workflow is safe before the next rollout.
- Short description: Lead with one production workflow where repeated mistakes, rollback risk, or audit pressure already make the pain expensive.
- Evidence: Platform and production workflows need proof before agents touch releases, incidents, or compliance-sensitive systems.
- Listing angle: Lead with rollout proof for one production workflow that cannot afford repeated agent mistakes.
- Primary CTA: Workflow Hardening Sprint: https://thumbgate.ai/#workflow-sprint-intake
- Secondary CTA: Proof-backed setup guide: https://thumbgate.ai/guide
- Sample targets: montenegronyc/backporcher, dolutech/engine_context, Adqui9608/ai-code-review-agent

### Self-serve agent tooling
- Audience: Plugin, hook, and local-rule buyers who want the fastest self-serve proof path first.
- Headline: Block repeated agent mistakes before the next install or config rollout.
- Short description: Lead with the proof-backed setup guide first, then route install-intent buyers to Pro after one blocked repeat or explicit self-serve intent.
- Evidence: Some buyers are closer to local hook, plugin, and config adoption than a services sprint, so the guide-to-Pro lane should stay visible.
- Listing angle: Lead with the proof-backed setup guide first, then convert proven local usage into Pro.
- Primary CTA: Proof-backed setup guide: https://thumbgate-production.up.railway.app/guide
- Secondary CTA: Pro at $19/mo or $149/yr: https://thumbgate-production.up.railway.app/checkout/pro
- Sample targets: bherald/personal-life-os-core, zaxbysauce/opencode-swarm, iliaal/whetstone

## Proof Policy
- Do not lead with proof links. Use Commercial Truth and Verification Evidence only after the buyer confirms pain.

## Evidence Backstop
- Source rule: Every listing, queue row, and pain-confirmed follow-up must inherit these sources before it is treated as operator-ready.
- Do not claim revenue, installs, or marketplace approval without direct command evidence.
- Do not lead with proof links before the buyer confirms pain.
- Keep public pricing and traction claims aligned with COMMERCIAL_TRUTH.md.
- Keep proof and quality claims aligned with VERIFICATION_EVIDENCE.md.

## Sample Targets Behind This Copy
- @Deep_Ad1959 (warm): Warm Reddit engager already named a repeated workflow risk, so the fastest path is a founder-led diagnostic.
- bherald/personal-life-os-core (cold): Target looks like a self-serve tooling surface, so Pro is the cleaner CTA unless a concrete workflow pain is confirmed.
- montenegronyc/backporcher (cold): Lead with one business-system workflow that needs approval boundaries, rollback safety, and proof.
- @game-of-kton (warm): Warm Reddit engager already works on advanced agent memory, so discovery should center on one repeated failure pattern.
- @leogodin217 (warm): Warm Reddit engager already described a mature workflow, so the next step is a targeted diagnostic on one failure mode.

## Proof Links
- https://github.com/IgorGanapolsky/ThumbGate/blob/main/docs/COMMERCIAL_TRUTH.md
- https://github.com/IgorGanapolsky/ThumbGate/blob/main/docs/VERIFICATION_EVIDENCE.md
