# Interview Guide Template

Use this template to prepare for user interviews.

```markdown
# Interview Guide: [Research Topic]

**Project:** [Project name]
**Date:** YYYY-MM-DD
**Interviewer:** [Name]
**Note-taker:** [Name]

---

## Research Questions

What do we want to learn?

1. [Primary research question]
2. [Secondary research question]
3. [Secondary research question]

---

## Participant Profile

| Criterion | Requirement |
|-----------|-------------|
| Role | [e.g., Product Manager] |
| Experience | [e.g., 2+ years] |
| Industry | [e.g., B2B SaaS] |
| Tool usage | [e.g., Uses [tool] weekly] |

---

## Interview Flow

### Warm-up (5 min)

**Script:**
```
"Thank you for taking the time to speak with me today.
I'm [name] and I'm researching [topic]. This conversation
will help us understand [goal].

There are no right or wrong answers - we want to learn
from your experience. Is it okay if I record this for
my notes? The recording won't be shared outside the team."
```

**Questions:**
- Tell me a bit about your role and what you do day-to-day.
- How long have you been in this role?

---

### Context Setting (10 min)

**Goal:** Understand their current workflow and context.

**Questions:**
1. Walk me through the last time you [relevant activity].
2. What tools or methods do you currently use for [task]?
3. How often do you [activity]?
4. Who else is involved in this process?

**Probes:**
- Can you tell me more about that?
- What happened next?
- How did that make you feel?

---

### Deep Dive (25 min)

**Goal:** Explore pain points and needs.

**Questions:**
1. What's the hardest part about [task]?
2. Can you tell me about a time when [task] went wrong?
3. What do you wish you could do that you can't today?
4. If you had a magic wand, what would you change?

**Jobs to be Done:**
- When [situation], what are you trying to accomplish?
- What does success look like for you?

---

### Concept Testing (optional, 15 min)

**Goal:** Get reaction to prototype or concept.

**Setup:**
```
"I'm going to show you something we're working on.
It's an early concept, so don't worry about polish.
I want to hear your honest reaction."
```

**Questions:**
1. What are your initial reactions?
2. What would you expect to happen if you [action]?
3. How would this fit into your current workflow?
4. What's missing that you'd need?

---

### Wrap-up (5 min)

**Questions:**
1. Is there anything else you'd like to share?
2. What's the one thing we should make sure to get right?
3. Who else should we talk to about this?

**Script:**
```
"Thank you so much for your time. This has been really
helpful. Here's your [incentive]. We may follow up with
additional questions - would that be okay?"
```

---

## After Interview

### Quick Debrief (5 min after)

- Top 3 takeaways:
- Surprises:
- Quotes to remember:

### Full Notes (within 24 hours)

- Clean up notes
- Highlight key quotes
- Tag themes
- Upload recording
```
